A bit about me

I’m a naturally curious writer who loves making sense of complex ideas, especially in tech. The topics might be complicated, but the writing shouldn’t be.

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Thanks to a background in psychology, empathy is built into my process. I think about who’s on the other end of the screen — what they care about, what confuses them, and what will actually help.

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Over the years, I’ve worked with award-winning agencies, in-house teams, and on freelance projects, so I get how different each brand’s needs can be.

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My writing has covered everything from multicloud networking and payment orchestration to online education and even recycling. I’ve helped a global fintech company find its voice, and built a content strategy from scratch for a health tech startup.

Whatever the topic or project, the goal is always the same: write in a way that feels clear, human, and easy to connect with.​​​​